Hero MotoCorp's Vida V1

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Hero MotoCorp has entered the race of electric vehicles with 

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its Vida V1, which brokerages suggest is priced significantly 

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higher when compared to its competitors. Hero MotoCorp 

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has introduced two trims of its first electric scooter — Vida V1 

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Plus and Vida V1 Pro — tagged at Rs 1.45 lakh and Rs 1.59 lakh 

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(ex-showroom), respectively. Since the launch on Friday, Hero 

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MotoCorp shares have slipped more than 3 percent. On Monday, 

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the auto stock was trading 2.8 percent lower at Rs 2550.40 

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on BSE at 10:16 am. The downtrend also comes amid an 

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overall negative trend in the market as concerns about the 

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impact of steep rate hikes on economic growth persist.

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However, global brokerages CLSA and Citi continue to remain 

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bullish on India’s largest two-wheeler maker. The former has an 

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‘outperform’ call on the company and expects its stock to rise a 

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further 12 percent. Citi has given a buy rating to the automaker 

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and sees more than an 18 percent upside in 

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its share price from Friday’s closing price.